I’ve seen the future.
I wrote that very phrase in the middle of March. About Lavanda. The cool English wash & fold-your-laundry-20 minutes-after-you-call service. And I’m all about that.
Yesterday Jeff Bezos, bless his heart, shoved a different future down my virtual throat.
It’s called Amazon Dash.
If selected to participate, you get some push buttons from Amazon, stick ’em where you want ’em, push ’em when you need it and BOOM. The product shows up at your house the next day, maybe even sooner according to the WSJ.
Oh sure, looks like a cool shopping hack.
Think a little harder though and you get creeped out.
Apparently Amazon and popular products are edging closer to anticipating your every need.
Follow this through with me:
Today you push a button.
Tomorrow you don’t need to push a button cuz Tide knows when you need it.
Next month Tide will likely tell you that you are doing it wrong.
Oh goody. Laundry detergent, toilet paper and dog food are the bosses of me.
Oh hell no.